The Saudi Arabian tourism management has reached an agreement with Yandex Travel for collaboration. The main goal is to position Saudi Arabia as a priority destination for Russian tourists, who typically vacation in Turkey, Egypt, and Cyprus. In 2022, approximately 55,000 Russian tourists visited Saudi Arabia, and in 2023, the number increased to 106,000.

As part of this collaboration, the first step involves the introduction of an interactive map featuring diverse attractions in Saudi Arabia along with their descriptions.