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Sabre Launches Industry-First Digital Airline Commercial Platform

Today at the T2RL PSS 2018 conference, Sabre Corporation launched its industry-first Digital Airline Commercial Platform (DACP) with Aeroflot, Ethiopian Airlines and Etihad Airways on board as launch partners.  Announced earlier this year, the Commercial Platform delivers end-to-end personalized retailing and helps empower airlines to successfully retail, distribute and fulfill across all customer touchpoints.

As part of Sabre’s mission to reimagine the business of travel, Sabre’s Commercial Platform is the industry’s only platform to enable complete digital transformation through intelligent retailing that includes dynamic pricing capabilities, a flexible and open API hub, an ultra-fast shopping engine and a mobile-first, consumer-grade workspace for airport agents. Together, these solutions help empower airlines to deliver a unique brand experience and maximize revenue streams.

The benefits of the Sabre Digital Airline Commercial Platform are already coming to life for some key airline partners.  As airlines at the forefront of innovation, Russian carrier Aeroflot and leading African carrier Ethiopian Airlines are the launch partners for Sabre’s Digital Workspace, which will enable airport agents to deliver a seamless and personalized airport experience to customers via mobile devices. This solution is a complete redesign of Sabre’s Interact Interface, equipping agents with workflows that eliminate the linear check-in approach and improving agent productivity by up to 30 percent compared to current processes.

Announced last month, Etihad is a launch partner for Dynamic Availability, the platform’s pricing optimization technology.

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