Bahrain officially launched its 2024-2025 cruise season today with the arrival of the first cruise ship at Khalifa Bin Salman Port (KBSP). This landmark moment reaffirms the kingdom’s position as a burgeoning destination in the global cruise tourism industry. Operated by APM Terminals, the port celebrated the season’s commencement with a grand reception, reflecting Bahrain’s renowned hospitality and cultural vibrancy.
A Strategic Push for Tourism Growth
This year’s cruise season represents Bahrain’s focused efforts to elevate its tourism profile. KBSP, a state-of-the-art facility, is equipped to handle some of the world’s largest and most advanced cruise ships, offering exceptional amenities and streamlined operations. This initiative is expected to generate significant economic activity and foster collaborations across Bahrain’s travel, hospitality, and cultural sectors.
MSC Euribia: A Model of Sustainability
A highlight of the season’s opening is the arrival of MSC Euribia, celebrated as one of the world’s most environmentally advanced cruise ships. Designed with cutting-edge technologies to reduce greenhouse gas emissions, the vessel aligns with Bahrain’s national sustainability objectives and APM Terminals’ global decarbonization strategy. MSC Euribia serves as a symbol of the kingdom’s dedication to integrating eco-conscious practices into its tourism and maritime initiatives.
Leadership in Maritime Operations
Matthew Luckhurst, Managing Director of APM Terminals Bahrain, expressed enthusiasm about the season’s potential.
“We are thrilled to inaugurate the 2024-2025 cruise season at Khalifa Bin Salman Port, supporting Bahrain’s ambitious economic, trade, and tourism goals,” he said. Luckhurst highlighted the company’s commitment to providing world-class services while promoting sustainable growth in line with Bahrain’s Vision 2030.
Economic Boost and Cultural Showcase
The new cruise season is poised to enhance Bahrain’s economy, creating opportunities for local businesses and bolstering the travel and hospitality industries. Visitors will be invited to explore Bahrain’s rich cultural heritage, historical landmarks, and unique attractions. Collaborative efforts across the tourism sector are expected to amplify Bahrain’s global appeal.
World-Class Facilities at KBSP
KBSP’s advanced cruise terminal underscores Bahrain’s readiness to meet the evolving demands of international cruise tourism. Its cutting-edge infrastructure ensures efficient passenger handling, comfort, and accessibility, setting a new benchmark for maritime operations in the region.
A Sustainable Future for Tourism
Sustainability remains a core focus of Bahrain’s tourism strategy. Through APM Terminals’ eco-friendly practices and the integration of advanced technologies, the port is driving sustainable maritime operations. MSC Euribia’s presence at KBSP highlights this shared commitment to environmental stewardship and responsible tourism.
