IHG Hotels & Resorts today celebrates the launch of the voco brand in Latin America at the voco Guadalajara Neruda – the first hotel for the emerging brand in Mexico.
Launched in 2018, voco hotels maintains the local character and history of an independent hotel while also delivering the quality and reassurance of a respected global brand. The premium brand’s name, voco, comes from Latin, meaning ‘to call together,’ and embodies the brand’s thoughtful, unstuffy, and charming feel.
Owned by Grupo Hotelero Luna Azul and operated under Monby Hotels, the new 104-room voco Guadalajara Neruda is centrally located on Pablo Neruda Avenue, within Guadalajara’s financial district and just a short drive to the Golf Country Club, the Colomos woods, Downton Zapopan, Andador Neruda, fashion malls and shops like Midtown Jalisco or Plaza Andares. The hotel’s modern and trendy design brings a cosmopolitan vibe by incorporating elements of Mexican décor that capture the true essence of Jalisco though its color palettes, textiles, and use of adobe, clay, and ceramics.
“Querida Luna” the on-property restaurant open for breakfast, lunch, and dinner, showcases the best of Mexican gastronomy, paying tribute to mestizo cuisine with an eclectic menu blending flavors from all around the country along with signature drinks and craft cocktails made from in-house made infusions. House specials can be enjoyed with a breath-taking view from its terraces overlooking the city, a design also shared by all rooms, which feature an open balcony that fills them with beautiful warm natural lighting; crowning the building is Perla Azul, an open-air roof-top bar, great for a private soiree, cocktails, a light lunch, dinner or events.