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Nobu to Open in Marrakech

Nobu Hospitality, founded by Robert De Niro, Nobu Matsuhisa and Meir Teper, is continuing its global expansion with a new luxury destination in Marrakech, Morocco.

Nobu Hotel Marrakech will be located in the Hivernage district, steps from the historic heart of the city, souks and vibrant Djemaa el-Fna. Transformed into a luxury lifestyle destination, the hotel will house 71 spacious guest rooms and suites, a selection of dynamic dining venues and rooftop spaces, 2,000 square meters of luxurious spa and fitness centre, indoor and outdoor swimming pools and meeting and event space. 

Nobu Hotel Marrakech is scheduled to open Q3 2021.

Ahmed Bennani, President Hivernage Collection, “The partnership with Nobu Hospitality in the launch of the Nobu Hotel and Restaurant Marrakech will enable our existing Pearl Hotel to be taken to the next level. It is further significant as the launch in Marrakech will be the first Nobu Hotel in Africa. Marrakech as a destination fits seamlessly within the Nobu Hotel collection and we expect it will be embraced by the strong base of European and US Nobu customers.”

Daniel Shamoon, Director MC Hotels comments, “We are very pleased that Marrakech will become a part of our growing collection of Nobu Hotels joining Marbella and Ibiza Bay.  In a time when our global society and economies are fragile, we maintain our continued belief and commitment to hospitality.”

Trevor Horwell, Chief Executive Officer Nobu Hospitality comments, “We are excited to be working with Ahmed Bennani and his Hermitage Collection, and again with Daniel Shamoon and MC Hotels on this exciting project.  An increasing number of hotel owners today want to maintain the integrity of their properties, whilst having an appetite to work with us to enable complete differentiation, revenue advantage, and leveraging our food and beverage prowess.  The global health and economic crisis have underscored this, and with Nobu’s strong appeal to the local market as well as the international traveler, we are pleased to provide such advantage.”

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