Rosewood Hotels & Resorts has been appointed by Shanghai-based property development company, Lonsen Land Group, to manage Rosewood Shanghai, a new hotel in mainland China set to break ground in 2022, with an expected opening in 2028. Ideally situated in the heart of Shanghai’s Jing’An District and Suhewan area, an emerging business and cultural hub, Rosewood Shanghai will offer travelers unparalleled access to the city. The announcement of Rosewood Shanghai underscores the brand’s careful, selective growth strategy in Asia and across the globe, as well as the strength of its impressive property pipeline, which is now the most robust in Rosewood’s history.
Occupying prime real estate within a mixed-use project designed by renowned international studio Foster + Partners, Rosewood Shanghai is set to transform the city skyline. Occupying the top floors of the site’s landmark building, which will be one of the tallest complexes in the city’s Puxi district at 320 meters, the hotel will deliver unique design conceived to showcase its expansive views of the metropolis. In keeping with the brand’s guiding A Sense of Place® philosophy, the destination’s storied history, rich culture and dynamic spirit will serve as additional inspiration for the property’s design ethos and bespoke programming.
“As we continue to grow the brand throughout Asia and specifically mainland China, Shanghai has long been a priority destination in which to plant the Rosewood flag,” said Sonia Cheng, chief executive officer of Rosewood Hotel Group. “The country’s largest city and economic hub, Shanghai embodies several of our key brand values – innovation, creativity and originality. We are thrilled to bring a new standard of luxury to the region and thank our partners at Lonsen Land Group for the opportunity they’ve given us to do so.”
Rosewood Shanghai will offer 200 guestrooms and suites, five food and beverage establishments and Asaya, Rosewood Hotels & Resorts’ revolutionary wellness concept.
“For many, Shanghai is known as “Mo Du”, the Magic City; cherished for its rich cultural heritage, modern lifestyle offerings and captivating social scenes,” says Mr Ruan Xingxiang, chairman of Lonsen Land Group. “With the brand’s A Sense of Place® philosophy and referencing to the success story of its trophy property in Hong Kong, Rosewood Hotels & Resorts makes an ideal partner of us to reinvent Shanghai’s charm as a destination to the affluential explorers from around the world.”
Rosewood Shanghai will join Rosewood’s collection of distinguished city and resort properties in Greater China, which currently includes Rosewood Hong Kong, Rosewood Beijing, Rosewood Sanya and Rosewood Guangzhou. Additional projects in development in the region include Rosewood Chengdu and Rosewood Ningbo, both set to open in 2023, along with Rosewood Shenzhen and Rosewood Taipei, which are planned to open in 2024.