Luxury hospitality meets world-class sport as Rocco Forte Hotels unveils its new Grand European Golf Tour – a curated collection of experiences designed for discerning travellers seeking more than just time on the fairway.
Created in partnership with Golf Travel Centre, the concept blends championship golf with five-star accommodation, fine dining and cultural immersion across some of Europe’s most sought-after destinations.
From Scotland’s historic links to Sicily’s coastal fairways, the itinerary transforms a traditional golf trip into a multi-stop luxury journey.
From Edinburgh’s Golf Coast to Mayfair elegance
In Edinburgh, The Balmoral places guests within easy reach of East Lothian’s famed Golf Coast, home to legendary courses like North Berwick and Gullane. After a round, experiences shift seamlessly into Scottish culture, with whisky tastings at SCOTCH bar or private tours of the city and the Royal Yacht Britannia.
In London, Brown’s Hotel offers access to prestigious courses such as Sunningdale and Walton Heath, paired with curated cultural experiences – from private gallery tours to bespoke shopping in Mayfair.
Alpine views, Roman heritage and Italian icons
In Munich, The Charles Hotel connects guests with championship-level golf at Golfclub München Eichenried, alongside cultural excursions to Bavaria’s fairytale castles.
Rome brings together two flagship properties – Hotel de Russie and Hotel de la Ville – offering access to Marco Simone Golf & Country Club, host of the Ryder Cup 2023. Experiences extend beyond the course, from Tiber river journeys to curated fashion tours.
Milan, Florence and Puglia – golf meets Italian lifestyle
In Milan, The Carlton pairs rounds at Golf Club Milano with exclusive access to Teatro alla Scala, blending sport with world-class opera.
Florence’s Hotel Savoy invites guests to play at Ugolino Golf Club before exploring Chianti’s vineyards through private tastings.
Further south in Puglia, Masseria Torre Maizza offers a more relaxed pace, combining its own course with nearby San Domenico Golf Club and immersive experiences such as olive oil tastings among ancient groves.
Sicily’s flagship golf destination
At the heart of the collection is Verdura Resort, widely regarded as one of Europe’s top golf destinations. With 45 holes of links-style golf along the Mediterranean, the resort combines championship play with sweeping sea views.
Off the course, the Irene Forte Spa offers a restorative counterbalance, with treatments rooted in Sicilian botanicals and wellness traditions.
A new era of experiential golf travel
The Grand European Golf Tour reflects a broader shift in luxury travel – where experiences matter as much as destinations.
Rather than focusing solely on tee times, the concept integrates culture, gastronomy and local identity into every stage of the journey. From whisky tastings in Scotland to vineyard tours in Tuscany, each stop is designed to extend the experience beyond the course.
For travellers, it’s not just about playing Europe’s best courses – it’s about living them.
Bookings are available through Golf Travel Centre, with fully tailored itineraries that include accommodation, tee times, transfers and curated local experiences.
