L’Occitane en Provence Hospitality has unveiled two new luxury hotel amenities ranges, Jasmin Bergamote (Jasmine Bergamot) and Lavande Blanche (White Lavender), exclusively designed for four- and five-star hotels. These collections showcase the brand’s dedication to high-quality, nature-inspired formulations while reinforcing its long-standing commitment to sustainability.
Refined Design Meets Practicality
Inspired by the iconic Provençal stone arch, L’Occitane’s new 400ml dispensers combine elegance with functionality. The sophisticated design features curved shoulders and premium labels with the brand’s latest monogram, available with silver or semi-matte black brackets to seamlessly blend into upscale hotel interiors. For added convenience, the dispensers and refill bottles include clear labeling with intuitive symbols, ensuring effortless identification for both guests and housekeeping staff.
Sustainability at the Core
Staying true to its “Reduce, Recycle, Reuse” philosophy, L’Occitane en Provence has prioritized eco-conscious packaging across both ranges. The one-litre PETR refill bottles are crafted from 100% recycled and recyclable plastic, while the 400ml dispensers incorporate 30% recycled materials. An impressive 77% of the total packaging is recyclable or reusable, significantly reducing environmental impact.
Both formulas are developed under L’Occitane’s Clean Charter ethos, ensuring they meet high standards of natural ingredient composition and eco-responsibility.
- Jasmin Bergamote: Contains 89% natural-origin ingredients
- Lavande Blanche: Contains 87% natural-origin ingredients
L’Occitane also continues its commitment to sustainable agriculture, working closely with local producers to cultivate climate-resilient white lavender varieties. After seven years of research, the brand has developed the Mila and Éternelle lavender strains, designed to withstand environmental changes and pests.
Eco-Refills for a Greener Future
In addition to launching its new luxury hotel amenities collections, L’Occitane en Provence has expanded its Verveine Agrumes (Citrus Verbena) range with a one-litre eco refill. The 100% PETR bottle is 77% recyclable and reusable and has received the 2024 PCD Award for its innovative design. This addition further reinforces the brand’s dedication to reducing waste while maintaining luxury standards in hospitality.
A Trusted Partner in Sustainable Luxury
With over 40 years of expertise in sustainable beauty and 25 years of experience in hospitality, L’Occitane en Provence remains a preferred partner for luxury hotels, premium airlines, and high-end cruise lines. Its latest collections reflect a seamless blend of eco-friendly innovation and premium quality, ensuring guests enjoy an indulgent yet responsible experience.
