Minor Hotels has announced an enhanced strategic partnership with dnata Travel Group. This long-term agreement aims to elevate the booking and in-destination experience for global travelers, offering flexibility, exclusive packages, and savings for both leisure and corporate customers while driving mutual global growth.
Minor Hotels, which is rapidly expanding with plans to add over 200 hotels to its portfolio by the end of 2026, will benefit from dnata’s support in launching new hotels and resorts. This partnership will involve dual-branded business opportunities and cover dynamic distribution for both leisure and corporate travelers, wholesale distribution for the travel trade, and destination management company (DMC) integration to enhance travel and in-resort experiences. Additionally, the partnership includes aligned sustainability programs and initiatives.
Leisure Travel
For leisure travelers, Minor Hotels will offer dynamic rates to dnata Travel Group brands in all markets where the Emirates Group operates. This means travelers will have access to direct rate types from all Minor Hotels brands, including Anantara Hotels & Resorts, Tivoli Hotels & Resorts, Avani Hotels & Resorts, NH Hotels & Resorts, NH Collection Hotels & Resorts, nhow Hotels, Oaks Hotels, Resorts & Suites, and the Elewana Collection. Travel agencies under the dnata portfolio will create preferred travel packages that include stays at Minor Hotels for select destinations.
Minor Hotels will also integrate with dnata Travel Group DMC businesses—Arabian Adventures and Destination Asia—and its leisure, MICE, cruise, and ancillary sectors. This integration aims to increase booking flexibility for dynamic packages and in-destination experiences, enhancing direct access to a range of world-class activities and travel extras at resorts.
Corporate Travel
A dedicated corporate agreement with Minor Hotels will grant dnata Travel Group’s corporate travel business and its clients access to direct rates across all Minor Hotel brands globally. This will provide added flexibility, savings, and other benefits for companies and their corporate travelers.
Travel Trade
In the travel trade sector, Minor Hotels is collaborating with dnata Travel Group’s Yalago, a rapidly growing leisure accommodation wholesale specialist, on a sustainable distribution agreement within the B2B environment. This joint, long-term wholesale strategy aims to offer significant savings across Minor Hotels’ global network for trade partners and travelers.
dnata Travel Group, representing the travel division of dnata, encompasses over 15 leading international travel brands with global coverage. Its businesses span all aspects of the travel industry, from local travel agencies to global travel consolidators, corporate travel, destination management, attractions, and more.
This enhanced partnership between Minor Hotels and dnata Travel Group signifies a major step towards providing exceptional travel experiences and supporting the continued growth and success of both companies on a global scale.
