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Hilton Expands Presence in Las Vegas

Hilton announces today that Virgin Hotels Las Vegas will join Curio Collection by Hilton in 2020, following an extensive transformation including renovations to the property. In collaboration with JC Hospitality LLC and Virgin Hotels, the hotel will be a reimagined, contemporary Las Vegas entertainment hub and will participate in Hilton’s award-winning guest loyalty program, Hilton Honors.

Of the hotels within Hilton’s Collection Brands, Virgin Hotels Las Vegas, part of the Curio Collection by Hilton, will be the only property located in Las Vegas and the largest in the world with more than 1,500 guest rooms and over 110,000 square feet of meeting and events space. Featuring a fun yet sophisticated desert modern vibe that reflects the surrounding landscape, the property will provide visitors with comfortably designed guest chambers and beautifully reimagined pool areas, all favorably located minutes from the famed Las Vegas Strip.

The property, located at 4455 Paradise Road, will continue full service operations as the Hard Rock Hotel and Casino until early 2020 when it closes briefly for the renovations that will transform it into the Virgin Hotels Las Vegas.

Virgin Hotels Las Vegas will serve those visiting the city as a destination in close proximity to nearby nightlife for evenings out on the strip. For those looking to remain onsite as well as for locals, the hotel boasts eclectic bars, tasty restaurants, a best-in-class casino, fitness facilities and spa, and live entertainment venue The Joint.

The newly remodeled pool at Virgin Hotels Las Vegas embodies the ambiance of a private island, with unique, intimate spaces and a variety of cabana experiences for retreating, or reveling, with new friends.

Once the property reopens, guests will also have the opportunity to enjoy many additional food and beverage options, including: Commons Club (Virgin Hotels’ flagship modern dining and social club concept) and The Shag Room, an intimate secret den welcoming visitors for cocktails.

The property, currently operating as Hard Rock Hotel and Casino, is owned by JC Hospitality LLC, and is the result of the vision of a group of investors led by Juniper Capital Partners and the Labourers International Union of North America (LiUNA) (investment managed by Fengate Real Asset Investments) along with their partners Dream, Cowie Capital Partners, Virgin and other private investors

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