Resort collection fashion takes a bold step into the world of luxury travel this spring as boutique hotel Arev St Tropez teams up with destination wear brand Paper London. This stylish collaboration delivers a fresh take on Côte d’Azur glamour with a three-part capsule wardrobe designed to accompany guests from sunshine to sunset.
Set on the sun-kissed French Riviera, Arev St Tropez has always embraced sophisticated leisure. Now, the hotel’s exclusive fashion partnership brings that same spirit to life through a limited-edition resortwear collection that reflects the property’s unique aesthetic. Thoughtfully designed, each piece draws inspiration from the hotel’s interiors—created by renowned designer Luis Bustamante—and makes use of premium fabrics like silk, cotton, and linen.
The collection is divided into three themed capsules that mirror a typical day at the Riviera retreat. “AREV in the Sun (By the Court)” offers a high-performance padel wear line that blends sport and style, made to be worn while enjoying the hotel’s private padel court. For lazy afternoons under the Mediterranean sun, “Soleil sur la Peau (Sun on the Skin)” presents a swimwear line in signature AREV orange and sea-toned mints and blues, crafted from innovative towelling materials. As the day shifts to evening, “Une Soirée Inoubliable (An Evening to Remember)” introduces elegant silhouettes in flowing silks and subtle shimmer—perfect for dinner and drinks at the hotel’s Q’s Bar.
Phillippa Thackray, creative director at Paper London, described the collaboration as a “natural fusion” of two brands with shared values—classic design, modern energy, and Riviera refinement. The entire collection has been designed to be inclusive, versatile, and easy to wear from one moment to the next, whether you’re stepping off the court or heading into cocktail hour.
Guests staying at Arev St Tropez will have first access to the pieces, which will be available exclusively in the hotel’s boutique. Select items will also be included as part of a special guest amenity programme. Beyond the hotel, the collection will be available at Paper London and at Liberty London, where the line will feature in a dedicated spring/summer installation in the Womenswear department on the second floor.
With fashion and travel continuing to intertwine, this collaboration invites hotel guests to immerse themselves in Riviera living—not only through experience, but through wardrobe. For anyone dreaming of Côte d’Azur elegance this season, this is resortwear redefined.
