Hotelbeds has entered into a distribution partnership with The Ascott Limited (Ascott), a Singapore company that has grown to become one of the leading international lodging owner-operators.
The distribution partnership provides Ascott with access to Hotelbeds’ more than 60,000 B2B travel buyers from more than 140 source markets worldwide, including tour operators, airlines, points redemption clients and retail travel agencies.
At the same time, Hotelbeds’ customers will gain access to preferential rates and availability across the 160 properties that form Ascott’s portfolio in Asia Pacific, Europe, the Middle East, Africa, and the USA.
These 160 properties include Ascott’s serviced residences and hotel brands such as Ascott The Residence, The Crest Collection, Somerset, Citadines, lyf by Ascott and Citadines Connect.
Hotelbeds’ portfolio of 60,000 B2B travel buyers offers Ascott access to incremental, high value bookings from non-domestic markets that typically book further in advance, pay more per room, stay for longer, cancel less and spend more in the destination.
Through this partnership, Ascott will also be able to distribute its serviced residence units and hotel rooms through Hotelbeds, via both its wholesale channel, which operates under the ‘Hotelbeds’ name and the retail travel agent channel, which operates under the ‘Bedsonline’ brand – all united under one contract.
Jorge Cortés, Global Sourcing Director at Hotelbeds commented: “Ascott has become a leading international lodging owner-operator globally. So at Hotelbeds we are very proud to partner with them and expand our offering in Asia Pacific, Central Asia, the Middle East, Africa, Turkey and USA. Ascott’s serviced residence and hotels include well-known brands such as Ascott The Residence, The Crest Collection, Somerset, Quest and Citadines. I am certain that our 60,000 travel trade clients – all of whom mostly offer international, high value guests – will be very excited to gain access to special rates and availability from across Ascott’s portfolio.”
Doreen Tan, Vice President, Sales & Distribution at The Ascott Limited, added: “Ascott’s continued partnership with Hotelbeds gives us access to an extensive B2B distribution network worldwide, expanding our reach to more international high-value guests. This complements our efforts to build on Ascott’s strong base of long-stay and corporate guests, and to capture accommodation demand from domestic travellers. Guests appreciate our award-winning hospitality as well as the comfort, privacy and value we provide through our spacious apartments with separate living areas, bedrooms and well-equipped kitchens. Ascott continues to place the well-being of our guests as a priority and guests can have peace of mind when staying with us. We look forward to welcoming these guests through our doors.”
To continue providing a safe home-away-from-home for guests and a safe working environment for staff, Ascott has launched the ‘Ascott Cares’ programme, which focuses on nine commitments to maintain high levels of hygiene and cleanliness standards as well as safe distancing measures.
Ascott has also partnered with Bureau Veritas to provide independent audits and certification of the health, safety and hygiene procedures and processes of its properties globally.