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voco Opens First Hotel in France

IHG Hotels & Resorts launches their newest upscale brand voco™ in France with the opening of voco Paris Montparnasse. voco™ will also debut in the picturesque Strasbourg later this year, in the unofficial champagne capital Reims in 2021, and in Burgundy’s Beaune in 2022.

Launched in 2018, voco™ combines the reassurance of a big brand with the informality and charm of an individual hotel. The name voco™ means ‘to invite’ and ‘call together’ originating from Latin, representing the brand’s thoughtful, unstuffy and charming nature. The 102-room voco Paris Montparnasse embodies the unique characteristics of voco™ with exclusive features and distinctive hallmarks setting it apart for a memorable stay. The stylish, timeless and contemporary design by Fabien Roque from Roque Interieurs goes hand-in-hand with seamless voco™ service.

Located on the hip Left Bank of the River Seine, in the heart of Paris, the sustainability-focussed hotel is just a five-minute walk from Montparnasse railway station, for buses straight to Orly or Paris-Charles de Gaulle airports. Right on the hotel’s doorstep guests will find the Montparnasse Cemetery and the Cartier Foundation. Guests can also enjoy spectacular city views from atop Montparnasse Tower and a buzzing bistro and café scene around the hotel. From the neighbouring Gaîté metro station there’s speedy access to Parisian sights including The Louvre, the Eiffel Tower and the Pantheon.

Every guest will experience the voco™ signature ‘come on in’ warm welcome, promising a swift and simple check in, a locally inspired welcome treat and dedicated voco™ hosts available throughout the guest’s stay as resident experts. Some of voco Paris Montparnasse’s extra-spacious Premium rooms have peaceful private terraces with spectacular views, or guests can indulge in a Junior Suite with its separate living area. In-room Nespresso machines offer a caffeine fix and fast Wi-Fi means guests can indulge in some ‘me time’ when they stay at voco Paris Montparnasse.

All voco™ hotels promote sustainability to help guests sleep easier with thoughtful comforts like cosy bedding made from 100% recycled materials, Korres amenities in large size dispenser bottles and aerated shower heads to reduce water usage. voco™ hotels also remove an average of 300 plastic bottles in every guest room per year by instead using micro-filtered water.

Will Yell, Head of voco™ EMEAA, IHG commented: “Since we launched voco™ two years ago we’ve seen fantastic growth all around the world and it’s so exciting to open our first hotel in France, with three more voco™ hotels in the pipeline for this market. voco Paris Montparnasse will be a great example of the brand, blending voco’ s unique characteristics with the spirit of the French capital. Being part of the voco family doesn’t mean becoming one of the same. Whether it’s a newly built property or a well-known hotel with plenty of history, we foster and celebrate all the individual spirit and elements that make a hotel successful.”

At voco Paris Montparnasse, guests can wake up with a lavish breakfast and enjoy all-day snacks and drinks in the charming Parisian coffee shop 12 Grammes. Each year, 33,000 cups of coffee served in voco Paris Montparnasse are roasted in Belleville, in the heart of Paris. In the evening, share a glass of wine or a beer, both made in Paris, with friends or family in the bar and the courtyard garden. For those looking for an alternative space for socially-distanced meetings, voco Paris Montparnasse is the ideal venue. A designated onsite event planner will support from booking to event day to ensure an unstuffy and smooth-running event.

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