Aeroflot has become the first airline in Russia to provide real-time location information for all the baggage it handles, choosing SITA, the global IT provider, to deliver an end-to-end baggage tracking solution using its BagJourney system.
BagJourney allows Aeroflot to accurately track passengers’ bags at key points along their journey, including at check-in, loading onto the aircraft, transfer and arrival at the destination airport. BagJourney provides a precise picture of a bag’s location. It uses baggage data from 400-plus airports and 500 airlines that passes through SITA’s global, fully-managed baggage message and distribution service, BagMessage. This makes it possible for the airline to keep passengers informed about the status of their baggage or to quickly trace a bag if it does go missing. Aeroflot’s employees will also be able to provide customers with complete information on their baggage.
Kirill Bogdanov, Deputy CEO for IT at Aeroflot, said: “Baggage tracking is just the latest example of how Aeroflot is focusing on technology innovations that improve the customer experience. We recognize that baggage is such an important area for passengers, and through this solution we will be able to provide them with more certainty on where their bags are at every step of the journey.”
Dmitry Krasnov, SITA VP Russia and CIS, said: “Aeroflot has a great track record of embracing technology to enhance the passenger experience. With SITA’s BagJourney, the airline can permanently track bags, reducing the likelihood of a bag being mishandled in the first place. This will have a tremendously positive impact for passengers while making the airline’s baggage operation far more efficient and significantly reducing the number of mishandled bags.”