Air Malta’s new Board of Directors met yesterday for the first time under the new Chairmanship of Charles Mangion and in the presence of Minister of Tourism Konrad Mizzi. The board reviewed the current financial situation and the commercial plans of the national airline and took its first commercial decisions.
One of the board’s first decisions was to recommence services to Frankfurt as from next November, operating four times a week in winter and daily in Summer. The airline has now embarked on an intensive campaign to market this new route.
Air Malta had suspended its operations to Frankfurt this summer (2017). Air Malta’s new services will be supported through a more aggressive sales force engaged by the airline as it is reorganising its commercial effort in Germany and other main markets mainly across Europe.
Further changes are expected in the commercial area including a new product range. These will be announced in the coming weeks.